UnicornInnovation Labs

Publishing

Writing by Rob Witte, developed with AI-assisted research and editing. The work and its judgments are his.

Recent writing

Medium

Five latest
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  1. Decisions at a DistanceSep 14, 2026 (opens in a new tab)
  2. The Work That Had No WitnessAug 27, 2026 (opens in a new tab)
  3. Judgment Is Not Residual LaborAug 23, 2026 (opens in a new tab)
  4. Memory Is Not an ArchiveJul 12, 2026 (opens in a new tab)
  5. Dispatch #17: Node 7Jul 7, 2026 (opens in a new tab)

Substack

Five latest
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  1. Goodhart’s Law at Software SpeedSep 26, 2026The recent “rogue AI” stories keep bringing me back to an old management problem: Goodhart’s Law. (opens in a new tab)
  2. We May Already Be Inside the AI Recursive LoopSep 19, 2026Recursive self-improvement may not arrive as a threshold moment. It may emerge gradually, as AI takes over more of the work required to build better AI. (opens in a new tab)
  3. WTF Is Pelicanmaxxing?Aug 22, 2026I have a weakness for absurd terms that turn out to describe something real. (opens in a new tab)
  4. The Physics of PurposeJul 4, 2026Why missions need metabolism, not monuments. (opens in a new tab)
  5. The Day AI Grew UpJun 1, 2026For the past few weeks, I’ve noticed a subtle shift in the AI conversation. (opens in a new tab)